Jun 06, 2024

Inside Look: REVOLT's Transition to Employee Ownership

Imagine working for a company where your hard work directly translates into ownership. REVOLT is turning this dream into reality with its groundbreaking new ownership structure. By providing employees with an equity stake, REVOLT remains proudly Black-owned and operated while empowering its team in unprecedented ways. This innovative move isn't just about business; it's about revolutionizing the media landscape and staying true to REVOLT's mission of becoming the largest media company powered by creators and fueled by culture.

Aligned with REVOLT’s mission of changing the narrative of Black culture globally, this unprecedented move sets a new industry standard that will provide equity participation opportunities for current and future employees — many of whom come from groups that have been historically disenfranchised from such opportunities.

“We are stepping into the most revolutionary chapter yet for REVOLT. When I joined in 2020, I quickly realized two things: Our mission is bigger than any individual, and we are the largest engine for transformative change that just so happens to be a media company,” CEO Detavio Samuels said. “Over the past four years, this engine has created countless opportunities to build wealth for our community and empower creators and entrepreneurs globally, which includes our reinvestment of $50 million annually into the Black community, funding Black entrepreneurs with no exchange of equity, and ensuring creators have upside participation in the content IP we co-create.”

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About REVOLT:

REVOLT is the leading multi-platform media company for creators shaping Hip Hop and youth culture globally. From award-winning podcasts and linear programming, to award-winning digital campaigns and record-breaking live experiences, REVOLT stands as the unrivaled cultural authority across categories. With over a decade of dominance, REVOLT is the preeminent platform for the most influential artists, creators and cultural leaders actively defining the future.

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